Last weekend, Super Bowl LX (60) took place and garnered roughly 124.9 million viewers worldwide. In the days building up to the event, it quickly became a center of controversy on social media, not because of the game itself, but the halftime show, which was headlined by the Puerto Rican singer Bad Bunny.
Watching the Super Bowl, I thought it was decent, but not particularly thrilling. I myself am not a very big fan of sports, but according to someoneI know who is, they said that the game was “underwhelming” and “not that exciting.” The Seattle Seahawks ended up defeating the New England Patriots 29-16. The Seahawks basically controlled the game, and it lacked any dramatic momentum or tension to make it memorable.
The advertisements—something a lot of people tune into to the Super Bowl to watch—were mostly underwhelming, uninteresting, and/or AI-generated. One Svedka advertisement was fully AI-generated, leading to millions of people being subjected to witness the horror that be.
The halftime show was an interesting watch and was easily the most talked-about part of the night. Bad Bunny’s performance, aside from a brief moment featuring Lady Gaga, was performed almost entirely in Spanish, and it had many references to Puerto Rican culture. This had some people come out against it due to them not wanting to watch a show in a language they do not speak. While I personally enjoyed it, I can understand the complaints about it being in Spanish and having no subtitles.
There were several memorable moments, including a couple getting legally married on the field during the performance. Celebrities such as Cardi B, Pedro Pascal, and Ricky Martin appeared on the green. Nearing the end of the Super Bowl, Bad Bunny had multiple flags from all across the American continents brought out and walked across the field, as well as Bad Bunny holding out a football with the words “Together We Are America” written on it, a message that, unfortunately, is controversial in this day and age.
Overall, this Super Bowl felt more notable for its cultural moments than for the game itself. While parts of the halftime show stood out, the matchup and many of the ads made the night feel less memorable than previous years.